Archive for the ‘News/Business’ Category

Bell and Rogers to ask bars to pay more for sports packages

Wednesday, March 22nd, 2017
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Bell and Rogers will soon ask sports bars to pay more for the right to broadcast the big game, on top of what they pay for their existing television service.

Bell blames CRTC ruling for 39% drop in Super Bowl ratings

Monday, February 6th, 2017
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Super Bowl ratings were down 39 per cent in Canada this year, a drop that national rights-holder Bell Media blamed on a CRTC decision mandating this year's game feed from Fox not be substituted with a Canadian signal.

Are the Academy Awards next? U.S. Super Bowl commercials in Canada test future of CRTC ad policy

Thursday, February 2nd, 2017
Super Bowl Commercials 2015 Budweiser Puppy

For the first time in years, Canadian Super Bowl viewers will have the option of seeing the big-budget U.S. commercials. But amid the marketing hype, experts and advertisers warn that the end of substituting Canadian Super Bowl ads could lead to bigger changes in how we view television in Canada.

To stand out at Super Bowl LI, ads are going for stunts

Friday, January 27th, 2017
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Advertisers from first timer 84 Lumber to veteran Hyundai are ramping up the marketing stunts in order to stand out from the crowd during the Super Bowl. Some will air live ads, or teasers for their campaigns; one will even shoot its commercial during the game.

Performance Sports Group sold to stalking horse bid after no other offers emerge

Thursday, January 26th, 2017
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Performance Sports Group, the sports apparel company that owns Bauer and Easton, has struck a deal to sell itself to its largest investor Sagard Capital, and Toronto-based investment fund Fairfax Financial for $575 million after no other offers emerged.

Bell can appeal ban on Canadian ad substitution during Super Bowl

Thursday, November 3rd, 2016
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Bell Media says it's pleased the Federal Court of Appeal will hear an appeal of the CRTC's ban on broadcasting Canadian commercials during the Super Bowl instead of the big-budget ads Americans get to watch.

‘The saga is over,’ Gawker founder says, settling with Hulk Hogan for $31M

Wednesday, November 2nd, 2016
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Terry Bollea's four-year cage match with defunct news website Gawker is finally over and the wrestler will receive $31 million in cash for his troubles — a lower amount than a court had previously awarded for having his privacy invaded.

Court rejects Bell’s pitch to let Canadian channels not air U.S. Super Bowl ads

Wednesday, September 7th, 2016
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Canadians TV watchers may get to see those U.S. advertisements that air during the Super Bowl after all, following a recent court decision.

Speedo drops U.S. swimmer Ryan Lochte

Monday, August 22nd, 2016
Ryan Lochte -- Speedo Sponsorships -- Aug. 9, 2016

Speedo is the first major company to drop its sponsorship of swimmer Ryan Lochte. The swimsuit maker owned by PVH in New York says that it doesn't condone behaviour that is counter to its values.

Twitter signs deal with NHL and MLB to livestream games

Tuesday, July 26th, 2016
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Twitter has struck a deal to livestream some NHL and Major League Baseball games for free, but Canada will be shut out for the most part.